As the coronavirus (COVID-19) continues to gain international attention, it is also affecting the state of businesses. According to a report by Coresight Research, 47.4% of U.S. individuals are avoiding international…

In today’s marketing landscape, businesses are always trying to find effective ways to generate new leads. While it is more traditional to conduct B2B marketing via print, it is also…

On March 15, 2020, the U.S. Centers for Disease Control and Prevention (CDC) issued guidelines for mass gatherings and large events. Such gatherings included conferences, sporting events, and festivals.  Restaurants also took…

The digital landscape is evolving, and in order to catch up with its latest trends and appeal to business executives, you must kick your marketing strategy into high gear. One…

Remember the last time you turned on your phone’s location to figure out when your food order will arrive? How about when you were stuck in public transit and wanted…

With the shift towards digitalization in the modern age, it is integral for the success of any business to use digital marketing. Through web and social media platforms such as…

In this day and age, your business’ online reputation has a huge influence on whether or not consumers are willing to buy your products and services. The level of trust…

As the marketing industry continues to skyrocket toward new heights through technological innovations, it is important for B2B marketers to keep up. An effective way to do so is by…

Discord is a nifty application that can be accessed through both desktop and mobile. It consists of servers that people can join, channels they can participate in, and roles that…

It’s a new century filled with revolutions when it comes to effective marketing techniques. The presence of digitalization is more prominent than ever, and online stores are giving brick-and-mortar stores…